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Trademark Assignment Abstract of Title

Total Assignments: 10
Serial #:
74097538
Filing Dt:
09/17/1990
Reg #:
1709638
Reg. Dt:
08/25/1992
Mark:
THE SEA
Assignment: 1
Reel/Frame:
1834/0935   Recorded: 12/29/1998Pages: 4
Conveyance:
SECURITY AGREEMENT
Assignor:
BELAE BRANDS, INC.
Exec Dt:
12/23/1998
Entity Type:
CORPORATION
Citizenship:
DELAWARE
Assignee:
TSUMURA INTERNATIONAL INC.
300 LIGHTING WAY
SECAUCUS, NEW JERSEY 07094
Entity Type:
CORPORATION
Citizenship:
DELAWARE
Correspondent:
AKIN, GUMP, STRAUSS, HAUER ET AL.
JONATHAN BARSADE
P.O. BOX 688
DALLAS, TX 75313-0688
Assignment: 2
Reel/Frame:
1841/0110   Recorded: 01/14/1999Pages: 7
Conveyance:
ASSIGNS THE ENTIRE INTEREST
Assignor:
TSUMURA INTERNATIONAL INC.
Exec Dt:
12/23/1998
Entity Type:
CORPORATION
Citizenship:
DELAWARE
Assignee:
BELAE BRANDS, INC.
2510 WEST DUNLAP AVENUE, SUITE 425
PHOENIX, ARIZONA 85021
Entity Type:
CORPORATION
Citizenship:
DELAWARE
Correspondent:
BRYAN CAVE LLP
SUSAN STONE ROSENFIELD
TWO NORTH CENTRAL AVENUE, SUITE 2200
PHOENIX, ARIZONA 85004-4406
Assignment: 3
Reel/Frame:
1868/0008   Recorded: 03/11/1999Pages: 7
Conveyance:
ASSIGNS THE ENTIRE INTEREST
Assignor:
TSUMURA INTERNATIONAL INC.
Exec Dt:
03/10/1999
Entity Type:
CORPORATION
Citizenship:
DELAWARE
Assignee:
MINNETONKA FRAGRANCE INC.
910-920 SYLVAN AVENUE
ENGLEWOOD CLIFFS, NEW JERSEY 07632
Entity Type:
CORPORATION
Citizenship:
DELAWARE
Correspondent:
RICHARDS & O'NEIL, L.L.P.
BARBARA BAUER
885 THIRD AVENUE, 7TH FLOOR
NEW YORK, NY 10022-4873
Assignment: 4
Reel/Frame:
2558/0388   Recorded: 08/06/2002Pages: 5
Conveyance:
RECORD TO CORRECT THE NATURE OF CONVEYANCE TO READ: "ASSIGNMENT OF SECURITY INTEREST" ON A DOCUMENT PREVIOUSLY RECORDED AT REEL 001868 FRAME 0008
Assignor:
TSUMURA INTERNATIONAL INC.
Exec Dt:
03/10/1999
Entity Type:
CORPORATION
Citizenship:
DELAWARE
Assignee:
MINNETONKA FRAGRANCE INC.
80 PARK WEST, PLAZA II
SUITE 200
SADDLE BROOK, NEW JERSEY 07663-5836
Entity Type:
CORPORATION
Citizenship:
DELAWARE
Correspondent:
BELAE BRANDS, INC.
MARY SUE HOLMES
15458-A N. 28TH AVENUE
PHOENIX, AZ 85053
Assignment: 5
Reel/Frame:
2149/0691   Recorded: 09/11/2000Pages: 21
Conveyance:
SECURITY INTEREST
Assignor:
BELAE BRANDS, INC.
Exec Dt:
08/31/2000
Entity Type:
CORPORATION
Citizenship:
DELAWARE
Assignee:
WELLS FARGO BUSINESS CREDIT, INC.
7TH FLOOR, MAC 54101-076
100 WEST WASHINGTON STREET
PHOENIX, ARIZONA 85003
Entity Type:
CORPORATION
Citizenship:
MINNESOTA
Correspondent:
STREICH LANG, P.A.
RON STOLL
RENAISSANCE ONE
TWO NORTH CENTRAL AVENUE
PHOENIX, AZ 85004
Assignment: 6
Reel/Frame:
2331/0098   Recorded: 11/17/2000Pages: 7
Conveyance:
RELEASE OF SECURITY INTEREST IN U.S. TRADEMARKS
Assignor:
MINNETONKA FRAGRANCE INC.
Exec Dt:
08/31/2000
Entity Type:
CORPORATION
Citizenship:
DELAWARE
Assignee:
BELAE BRANDS, INC.
15458A 28TH AVE.
PHOENIX, ARKANSAS 85053
Entity Type:
CORPORATION
Citizenship:
DELAWARE
Correspondent:
BRYAN CAVE LLP
DAVID A. ROODMAN, ESQ.
211 NORTH BROADWAY, SUITE 3600
ST. LOUIS, MISSOURI 63102
Assignment: 7
Reel/Frame:
2531/0623   Recorded: 06/21/2002Pages: 21
Conveyance:
SECURITY INTEREST
Assignor:
BELAE BRANDS, INC.
Exec Dt:
06/17/2002
Entity Type:
CORPORATION
Citizenship:
DELAWARE
Assignee:
BENNETT DORRANCE TRUST, THE
SU. 300
7600 E. DOUBLETREE RANCH ROAD
SCOTTSDALE, ARIZONA 85258
Entity Type:
TRUST
Citizenship:
NONE
Correspondent:
FENNEMORE CRAIG
STACIE K. SMITH
3003 NORTH CENTRAL AVENUE
SUITE 2600
PHOENIX, AZ 85012
Assignment: 8
Reel/Frame:
2747/0557   Recorded: 06/04/2003Pages: 13
Conveyance:
ASSIGNS THE ENTIRE INTEREST
Assignor:
BELAE BRANDS, INC.
Exec Dt:
03/29/2003
Entity Type:
CORPORATION
Citizenship:
NONE
Assignee:
ESSCENTUAL BRANDS, LLC
6530 S. YOSEMITE ST., STE 250
GREENWOOD VILLAGE, COLORADO 80111
Entity Type:
LIMITED LIABILITY COMPANY
Citizenship:
NONE
Correspondent:
JACOBS CHASE, ET AL
GARY N. MEADE
1050 17TH STREET, SUITE 1500
DENVER, CO 80265
Assignment: 9
Reel/Frame:
2749/0310   Recorded: 06/05/2003Pages: 20
Conveyance:
SECURITY INTEREST
Assignor:
ESSCENTUAL BRANDS, LLC
Exec Dt:
03/31/2003
Entity Type:
LIMITED LIABILITY COMPANY
Citizenship:
DELAWARE
Assignee:
WELLS FARGO BUSINESS CREDIT, INC.
100 WEST WASHINGTON STREET
WELLS FARGO PLAZA, MAC S4101-076
PHOENIX, ARIZONA 85013
Entity Type:
CORPORATION
Citizenship:
MINNESOTA
Correspondent:
QUARLES & BRADY STREICH LANG, LLP
GLENN SPENCER BACAL
TWO NORTH CENTRAL AVENUE
ONE RENAISSANCE SQUARE
PHOENIX, AZ 85004
Assignment: 10
Reel/Frame:
3397/0387   Recorded: 09/26/2006Pages: 49
Conveyance:
RELEASE BY SECURED PARTY
Assignor:
THE BENNETT DORRANCE TRUST DATED APRIL 29,1989, AS AMENDED
Exec Dt:
09/22/2006
Entity Type:
TRUST
Citizenship:
NONE
Assignees:
ESSCENTUAL BRANDS, LLC
6530 S. YOSEMITE STREET, SUITE 250
GREENWOOD VILLAGE, COLORADO 80111
Entity Type:
LIMITED LIABILITY COMPANY
Citizenship:
DELAWARE
BELAE BRANDS, INC.
15458-A NORTH 28TH AVENUE
PHOENIX, ARIZONA 85053
Entity Type:
CORPORATION
Citizenship:
DELAWARE
Correspondent:
STEPHEN A. ZEMANICK
1050 SEVENTEENTH STREET, SUITE 1500
DENVER, CO 80265

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